*56 – secret code for free calls to all numbers in Kazakhstan
Activ subscribers can make free calls to landline numbers and numbers of any operators of Kazakhstan using a simple combination.
It is necessary to dial *56 and the called subscriber number* in order to use the service, listen to the advertisement video, confirm connection and make free call for 60 seconds.
"Often subscribers face a situation when the balance is completed, but it is required to make a call urgently. At such moments, the combination "*56" will help out. This became possible owing to the mutually profitable partnership of the "Kcell" with the companies-advertisers, our corporate clients, which offer Activ subscribers to listen to advertisement of their services in return of free minute of conversation. Now our subscribers will be able to talk to their relatives for free and at the same time learn about news and new services of our corporate clients," - noted Arti Ots, CEO of the Kcell JSC.
According to the Company's research, 87% of subscribers who used the new opportunity, liked it. You can use the service unlimited number of times regardless the amount of balance on the account. The duration of the audio advertisement at the beginning of conversation is not more than 20 seconds. SMS-double additional service allows sending SMS to subscribers, which repeats or adds the audio advertisement. Follow the reference for more information.